Liftmaster are experts in providing material handling equipment for industrial and commercial applications, such as cranes, hoists, and accessories. They partnered with us for a brand identity project to create a brand that truly represents Liftmaster and the goals and aspirations of the business.

We set up a focus group to discuss requirements and establish the brand archetype to inform the future brand. From the initial concept through to a colour pallet design and font selection, Liftmaster worked with us collaboratively to create a hard-hitting and memorable brand.