Flower Pots Inn & Brewery’s new owners wanted to update the look and feel of the brand, whilst retaining its established heritage.
After an in-depth brand analysis and workshop, we provided a few options for them to consider. They decided to go with the hand-drawn logo, which they felt depicted their approachability and traditional values.
We also created a full brand guideline document to help them use the new logo moving forward. We can’t wait to apply it to their new ecommerce website (which we’re working on), and on their merchandise!