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Common web design mistakes you need to stop making

In the complicated world of web design, there’s always going to be pit-falls even the most experienced web designer can fall into. That’s why this month we’ve created a list of common web design mistakes that we’ve seen in the past.   Don’t worry though, if you...

National Apprenticeship Week 2017 – SEO

From Monday 6th to Friday 10th March 2017, it’s going to be National Apprenticeship Week throughout the UK. Here at One2create, we’ve asked our apprentices to share their own experiences about their time with us.   This time it’s the turn of our Search Engine Optimisation Apprentice...

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The Pros and Cons of Organic SEO

Organic SEO is one of the most effective ways to attract new customers to your website, but as with all tactics, it has both advantages and disadvantages. SEO analysts work hard to monitor updates, whilst creative teams work hard to craft unique content.   This post is...

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SEO Tips and Tricks for Beginners

So you’re making your own way into the great unknown, the wonderful world of SEO. For those of you who might be wondering, “What is SEO?” it stands for Search Engine Optimisation.   SEO is the marketing practice of attracting website traffic through optimised copy, and targeted...

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The Pros and Cons of PPC

Standing out from your competitors can be a hard – and seemingly endless – task. This is especially true in the online marketplace. Online advertising is one of the ways to ensure a wider audience sees your products and services, but what are the pros...

Brighton SEO Roundup

Brighton SEO is one of the biggest events in our calendar. This year was better than ever, with 78 speakers across 7 stages, it was busy from the get-go. But we still had time to make tie-dye t-shirts!   We’ve shared what we know with each other,...

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Alternatives to Intrusive Adverts

You might have missed it, but Google is going to start cracking down on Intrusive Interstitials in the coming months. Don't believe us? Research has shown that 68% of search users want to block a website for using too much intrusive advertising.   We're definitely one of...

Google Penguin 4.0 update preparation

Google Penguin 4.0 Preparation

You might not want to pick up a Penguin anymore. The new Google Penguin 4.0 update is just around the corner, featuring new and (you could argue) improved upgrades. Think of it like the Terminator, just in Penguin form.   The way this new Penguin update differs...