Just as we thought things couldn’t get any weirder, Weetabix’s marketing team upped their game. It was a quiet Tuesday evening in February 2021 when we discovered some activity building momentum on Twitter. Weetabix had seemingly lost the plot. Weetabix usually gets
After the year nobody bargained for, 2021 offers a chance for businesses to be a little less reactive, and a little more planful. Making the right decisions on your marketing from the outset could make all the difference. That’s where this post comes in.
Seen the Core Web Vitals report in your Google Search Console recently but not had a chance to explore it? Here, we explain exactly what it is, and why, from a Search Engine Optimisation (SEO) perspective, it’s crucially important to the future of your website
Well, I think we’d all rather see the back of 2020. I know I would! Despite the pandemic, we’ve managed to successfully carry on with business as usual from home, making sure our employees and clients remain safe during a very challenging time for us
It’s Hootsuite Vs Sprout Social Vs Social Report Vs SocialPilot PLUS new challenger MeetEdgar, as we put five of the most popular Social Media Scheduling tools to the test. Who has what it takes to come out on top? 02/10/2020 update: We’ve since added
When the COVID-19 lockdown hit, many companies had to change their marketing strategies ASAP. Some fumbled and blundered their way through, whilst others made the best of a difficult situation. Some campaigns made people laugh, others captured the right emotional tone to tug at
The COVID-19 lockdown has been a difficult time for many. With businesses forced to shut up shop, or work from home, financial implications are far-reaching. As lockdown starts to ease, companies are cautiously taking steps back to the ‘new normal’, But, whilst being careful
The lockdown, whilst a difficult time for all, may have proven especially difficult for some businesses. In a lot of cases, a lack of customers has meant a lack of reach, which in turn has led to fewer business opportunities. I have had people
Since the lockdown started back in March, there has been an abundance of help and support offered by many different industries and companies. With digital marketing becoming more and more important as companies adapt to the ‘new normal’, what help is out there to aid
During the lockdown, there’s a good chance that you’ve used Zoom for keeping in touch with friends, family (and work colleagues or clients if you’ve been working from home). However, you may also have heard about the security issues that were plaguing this platform. So,
