Lifestyle Catering

Lifestyle Catering, a Hampshire-based catering company, approached One2create to help them expand their brand and penetrate new markets through the design of some new packaging concepts.

The company developed a range of gourmet ready meals, sold at farmers' markets across the county, which began to prove extremely popular. To promote them still further and create a wider appeal, Lifestyle Catering enlisted One2create to design a series of sleeves for the meals, raising their visual appeal and mirroring the quality of the food itself.

Not dissimilar to Scarlet Bakes, Lifestyle Catering places huge emphasis on the home-cooked nature of its products — no additives, all-natural.

Reflecting this, we felt it was best to keep our concepts simple, communicating effectively what was almost a back to basics branding project.

To sit alongside the packaging itself, One2create developed accompanying t-shirts, POS materials and business cards. We also conducted a photo shoot in order to obtain a professional set of pictures to use within the packaging.

“We are so happy with the new artwork One2create have created for us. It is so clear and communicates our message in a very concise way. We are tremendously excited about presenting it to our customers at the market in Winchester - the largest farmers market in the country and look forward to monitoring the effect it has on our sales.

“We are very impressed with the professional way in which your team assimilated and digested our brief, cutting straight to the key points and simplifying our offering. So much so that we have dropped our logo, re-branded, re-printed and fully adopted the new look that One2create has created for us.

“I would thoroughly recommend One2create as a branding and marketing company, who took our brief from concept to completion with excellent insight, whilst also managing the print process and negotiating excellent deals as well.”

Sara Whittall
Director
LifeStyle Catering